How to manage your time to prevent burnout

Last weekend I went away on a yoga retreat.  I love yoga and go to at least two classes every week early in the mornings.  It sets me up for the day, helps to regulate my nervous system and keeps my body fit and flexible. I especially like the meditative state you go into with the deep breathing These things …

How to Attract International Guests to Your Bed and Breakfast

Attracting international guests to your bed and breakfast is my sweet spot, because at my B&B in France, I focused only on international guests, and didn’t try to attract any French people whatsoever.  Not because I don’t like French people, in the same way as I didn’t take children, not because I don’t like children either, but because I had …

What to do when you need bookings TODAY

3 things you can do today in your Bed and Breakfast to give yourself a good chance of generating bookings right now    First, here’s what I recommend you don’t do Drop your prices Run a free giveaway or a competition Post generically or anonymously on social media – what do I mean by this?          No picture of …

How to Double Your Rates

Two of my recent clients have doubled their rates and I wanted to share with you how they did this, despite local competition and one of them owning their business for many years What do you feel it would take for you to raise your rates considerably or even double them? There are two elements to increasing your rates Practical …

Website Review

  Bed and Breakfast Hosts are brilliant at hosting and making people feel welcome and comfortable, but not so good at websites, online marketing and social media Here are some do’s and don’t’s that might be helpful for you, if you’re in the process of doing your annual review before the season starts, or if you’re in the process of …

How Mary Hughes Increased Her Business by 37% in 2020

Around 2.5 years ago, having spent over 20 years in her publishing business, Mary Hughes decided she’d had enough talking about and promoting other B&Bs in her magazines, and now she wanted to own one herself. She invested over $1m in her property, creating a gorgeous venue, and knew she needed help with the business of marketing and promotion She …

How Bed and Breakfasts Create Customer Loyalty

Did you know that 75% of consumers favour businesses who have a rewards program? And did you know that it’s possible to have as much as 65% of your business come from past guests? Most owners focus on getting new guests, instead of encouraging their past guests to return.  But the acquisition of a new guest the first time is …

How to position yourself for travellers in a post-COVID world

I was recently invited to participate in “Covid 19: The Road to Recovery” webinar with Little Hotelier and here are the highlights for you.  You can watch and listen to the whole webinar (90 minutes long)  here People are travelling! Bookings are up, up, up and still rising.  Now is the time to communicate with your past guests to let …